Branding

United Way of Racine County adheres to brand standards that help us maintain a consistent, professional and recognizable presence in the community. Please use the resources below to follow basic United Way brand standards and guidelines.

Social media handles

To tag United Way of Racine County on social media, please use the following handles:

If your organization is required to recognize United Way of Racine County on social media as part of a funding agreement, using the above handles in a post will satisfy this requirement.

Tag us: Be sure to use the @ symbol before our handle to ensure it becomes a link to our page. Doing that ensures we see the recognition and allows us to share your post, and may help introduce your organization and ours to people who may not be aware of us. 

Logo usage 

To save the logo to your computer, right click and choose "save image as."

Here are some additional tips/guidelines for our logo:

  • The CMYK logo is used for print materials while the RGB logo is for screen/web purposes.
  • Whenever possible, please place the UWRC logo on the bottom right of the page/design you're creating.
  • Do not reduce the logo width to less than .75 inches for print or special usage or less than 90 pixels or 1.25 inches for screen applications.
  • Make sure to hold the shift key down when resizing in order to keep proportions equal. Never stretch or compress the logo.

Making a t-shirt or mug?

If you are printing t-shirts, mugs or other products, please contact Heather at 262-898-2257 for a special imprint logo.

 

Branding Guidelines and Social Media Best Practices for impact partners and grantees

The United Way of Racine County logo

Full-color, CMYK (print) Full-color, RGB (web) One-color, CMYK Grayscale

 

The Community Partner Logo

Full-color, CMYK Full-color, RGB One-color, CMYK
Pantone 287
Grayscale

  

Youth As Resources Logo

Full-color, CMYK Full-color, RGB Full-color
with full name,
CMYK
Grayscale

Branding and Messaging Guidelines for Youth As Resources-funded Projects (pdf)

 

Equity Innovation Fund Grantee Social Square

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For questions or approvals, please contact Heather at 262-898-2257.